Empowering Girls, Empowering Generations

Gurugram, 7th May 2022: In recognition of the truth that girls are one of the most powerful forces for change in our communities, world and generations, a social campaign focused on the Empowerment of Girl Child of Bharat on the theme “Shusanskarokidharohar Bharat ki Betiya” was launched by Brahma Kumaris today at Om Shanti Retreat Centre (ORC) in Gurugram, Haryana. This launch event was graced by the presence of Bollywood celebrity Shehnaaz Gill, being the Brand Ambassador of this seminar campaign, along with Dr Mahendra Munjapara, Minister of State for Ayush, Women and Child Development, the Chief Guest on this occasion. The other distinguished guests who were present today were BK Chakradhari, Chairperson of Women’s Wing, Brahma Kumaris and BK Shivani, Ms. Parul Srivastav, Joint Director, National Institute of Public Cooperation & Child Development, Government of India, Ms. Sheela Kakde, President, AIWC, and Mr. Ravindra Upadhyay, playback singer and composer, among others.

This campaign is a part of Brahma Kumari’s momentous initiative ‘Azadi ke Amrit Mahotsav se Swarnim Bharat ki ore’ which was launched on 20th January 2022, by the Honourable Prime Minister of India, Shri NarendraModi. To support the cause, the campaign is designed to spread its message, awareness and influence to a plethora of private and government schools in the urban and rural areas including the community zones and remote villages, where the students, teachers, parents, opinion leaders, social activists and dignitaries have been invited to attend the start of this drive, which will further transition to the next level till December this year, through a series of edifying workshops and seminars on sustainable self-empowerment, self-motivation, self-esteem, self-reliance through personalized mentoring as well as special training on mind, fear, stress, priority, productivity, responsibility, time & vision management; value-based living and health & wellness to embrace the strength within themselves and maximise their potential impact to make a difference.

BK Asha, Director, Brahma Kumaris Om Shanti Retreat Centre, said that the daughters of India are powerful and the teachings of Brahma Kumaris have created strong female leaders in the society through continuous spiritual empowerment. She further added, “To ensure empowerment in the true sense, we need to build the scope and outreach for them to make progressive choices through better skills, capabilities, awareness, potentialities and self-esteem. We also need to mentor them to form and rejoice equitable relations within the family, the community and other stakeholders in our cross-cultural society as the education of women is the best way to energize the positivity of the social environment and enhance the quality of national prosperity. If we believe educating girls is to reduce poverty, then saving girls is like saving generations.”

BK Shivani said, “Positive mindset and thoughts empower your happiness and that creates the state of your health. Be careful of whatever you think as you are listening the same as well. Our true freedom is completely dependent on what we choose to think, say, believe and do and not on anyone or anything.”

Dr. Mahendra Munjapara said, “There has to be a change in the attitude towards women in the society to empower them spiritually, mentally and physically. The Brahma Kumaris have been doing this job for the past 85 years.”

Shehnaaz Gill added, the Brand Ambassador of the campaign, shared her personal experiences regarding her childhood and how she came to know about God, her connection with the Almighty and how the meditation that she learned at the Brahma Kumaris helped understand her true self and become the confident and fearless person that she is today. She advised the parents and teachers to first become how they want their children and students to turn out.

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